Panera is offering eligible new and returning Sip Club subscribers five months at $5 per month, plus tax. That adds up to $25 before tax across the five promotional months. Join by 11:59 p.m. Pacific on December 31, 2026; the promotion began September 23.

Who can get the offer?

New subscribers must never have held a Sip Club subscription. Qualifying lapsed subscribers must have gone more than 30 days without an active Sip Club beverage reward. Panera checks eligibility across names, email addresses, addresses and phone numbers. Existing active subscriptions do not qualify, and this offer cannot be combined with another promotion.

Enrollment requires a MyPanera account, age 18 or older, and a stored payment method. Open the official subscription page, sign in and confirm the five-month promotional price before enrolling in the monthly plan. Participating U.S. cafes only.

Which drinks are included?

The current plan provides up to 30 eligible drink redemptions per monthly billing cycle. Eligible choices include drip coffee, cafe blend iced coffee, hot tea, fountain soda and selected bubbler drinks. Availability varies by cafe.

Redemptions must be at least two hours apart after pickup or delivery. Unused rewards do not roll over. Same-visit in-cafe refills are included where applicable. Specialty iced coffees, espresso drinks, smoothies, Energy Refreshers and Frescas are excluded. Added syrups, sauces, cold foam and other premium customizations cost extra. The pictured drinks do not establish eligibility for every beverage.

Renewal and cancellation

After the promotion, the monthly subscription automatically renews at $14.99 plus tax every 30 days unless canceled. Manage the subscription through your MyPanera account or the Panera app. Panera’s subscription terms require cancellation at least 24 hours before the next billing cycle. Check the renewal date and price shown during enrollment.

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